Sarah Butler is a passionate PR and Marketing Communications professional, with over 15 years of experience in the sports and lifestyle industry. She has previously worked with professional sports teams such as the Harlequins and multi-million-pound corporate company ECCO. Alongside Butler’s previous role as Global PR Director at Stats Perform, she founded Sport Business Connected, a company she created to support women working within the sports business industry and, most recently, the event series, Breaking Down Barriers.